"War is the greatest threat to public health." - Gino Strada, Italian war surgeon and founder of the UN-recognized Italian NGO Emergency

Monday, February 3, 2014

The ad you didn't (and wouldn't) see on Super Bowl Sunday

If you watched yesterday's Super Bowl, the following commercial is one you most definitely did not see.

"Proud to Be," was released by the National Congress of American Indians (NCAI) just in time for the Super Bowl in its effort to eliminate the offensive R--skins from the national vocabulary and let people know that Indians are not mascots!!!

Of course, beyond the fact that the NCAI could not afford a Super Bowl ad, it is obvious from the ads engaging in patriotic pandering that such a topic is definitely not Super Bowl material (just see what happened to Coca Cola after airing their Super Bowl ad).

The struggle to strip away the many layers of racism that have produced so many offensive mascots, not to mention the mistreatment of the people who inhabited this continent long before the white people came, has gone on for decades, and is not yet over.

Please watch this powerful video and learn more at ncai.org.

Racism doesn't belong anywhere, and doing away with it in sports is an important step towards eradicating an ugly legacy for good.

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